Given Chinese history and culture, as well as its current economic, political and social situation, what type of business venture will succeed in China?
Students will identify a business venture/product for use in China and "appear" on an episode of Shark Tank to pitch their idea to investors. First, students must prepare a typewritten analysis of at least one page and no more than two pages that describes, in detail, the good or service and shows, using specific, cited research, why the good or service will be successful in China. Then, each group of 1-4 students will appear before the "sharks" and deliver a well-organized and rehearsed marketing presentation. In the presentation, students should demonstrate their understanding of both Chinese history and culture as well as its current situation, and explain how they've incorporated this information into the development of their good or service.
